Born Digital Wine Awards: over 50% more qualified entries for 2012!


Now in its second year, the Born Digital Wine Awards (BDWA) have seen a substantial increase in participation. With over 50% more qualified entries, wine communicators from across the globe are embracing the Born Digital Wine Awards, the only international awards program recognizing the very best in digital publishing.

Organiser Gabriella Opaz of Vrazon comments, “We are excited to see not only the number of entries rise so significantly, but also the number of countries coming on board. We have people from 24 different countries participating this year, as compared to 15 last year, which demonstrates the growing importance of ‘wine communication online’ as a rapidly growing medium. We have also seen a marked increase in the number of photo and video entries, showing an ever growing interest in visual communication.”

The panel of judges comprises of leading figures both in wine journalism and general publishing, renowned here in the UK and internationally:

Tim Atkin (UK) – Wine Writer, blogger – 2010 Winner of Best Editorial Wine Writing

Wink Lorch (France) – Wine Writer, Wine Travel Guides, blogger – 2010 Winner of Best Wine Tourism Feature 

Richard Ross (UK) – Wine App Developer and writer,, blogger – 2010 Winner of Best Investigative Wine Piece 

Jay Selman (USA) – Co-founder, Grape Radio and founder, Grape Visions, blogger – 2010 Winner of Best Wine Themed Video 

Michel Bettane (France) – Author of Grand Guide des Vins du France and writer, Bettane et Desseauve, blogger 

Hervé Lalau (Belgium) – Deputy-Chief Editor at In Vino Veritas and writer, Chroniques Vineuse, blogger 

Fongyee Walker (MW candidate) (China) – Co-founder, Dragon Phoenix Fine Wine Consulting, author, blogger 

Patrick Schmitt (UK) – Editor, Drinks Business  

Elin McCoy (USA) – Writer Bloomberg and author, blogger

Ulf Sjodin MW (Sweden) – Head of Category Management, Systembolaget and writer 

The short list will be announced on 1st May, with the winners being announced on 23rd May at the Access Zone at the London International Wine Fair.


EDITORS NOTES: The Born Digital Wine Awards (BDWA) are the brain-child of Vrazon, a company dedicated to online wine communication and founded by Gabriella Opaz, Ryan Opaz and Robert McIntosh.

The aim of the awards is to give value to writers and videographers who are creating wine content online – it must be “born digital” to qualify – ie be published first online. The Awards are international, with entries welcome from around the world and in any language. The criteria for entry are straightforward and the categories are as follows:

  • Best Investigative Wine Piece 
  • Best Editorial Wine Writing 
  • Best Wine Tourism Feature 
  • Best Wine Themed Video 
  • Best Winery Self-Produced Content 
  • Best Photo Essay 

The content must have been published during 2011; the maximum for written pieces is 3,000 words and for videos, 10 minutes. The winner of each category receives 1,000 Euros.

This year, the Born Digital Wine Awards has been generously supported by both Laithwaites Wine and Virgin Wines, two companies who value quality communication with the enthusiastic wine consumer, and as such have been keen to promote talented wine communicators from all around the world of wine.

If you are interested in supporting the Born Digital Wine Awards, please contact the organizers for more information.

For further information, please contact: [email protected] [email protected]